Exploring the Brick-and-Mortar Future

Brick-and-mortar retail has reached a time of reckoning. As consumers choose e-commerce over shopping in brick-and-mortar stores, we can expect to see more deserted storefronts and “going out of business” signs. It’s time for traditional retailers to change or die. The path forward may come from the e-commerce world. Tech innovations and UX insights from online retailing success are being applied in physical stores with promising results. Future Store offers insights from IDXP Analytics into the transformation of traditional retail.

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